by Ed Lallo/Newsroom Ink
For five IABC Austin communicators “Chicago Is” their kind of town as the join more than 50 other Texas communicators from around the state at the IABC World Conference being held this year in Chicago from the 24th-27th of June.
No matter what function worked, the conference offers communication professionals from around the world a unique opportunity to mingle, interact and exchange ideas and complaints with their peers from around the world.
“The IABC World Conference offers a forum for collaboration, shared learning, and discussion that you can’t find anywhere else,” said Austin IABC member Patti Kelly, Texas spokesperson and public affairs specialist for State Farm Insurance.
Kelly will be joining Austinites: Glenda Holmes, senior vice-president at Texas Apartment Association, Ed Lallo, CEO and founder of Newsroom Ink, Billy Malamon, communications and advertising supervisor at Texas Medical Liability Trust and his co-worker communication and advertising associate Katie Stotts.
The international conference is an important tool for the more than 1200 registered communicators to not only further their career, but also provide tangible benefits for their employers.
Texans, as well as worldwide communicators, will have the opportunity to stroll the banks of the Chicago River or the “Magnificent Mile” and dine at Chicago eateries, visit the world-renown Shedd Aquarium or partake in a few libations, good music and fun times at The Redhead Piano Bar, a Chicago institution for locals and visitors alike.
Conference participants will hear from noted speakers that include:
- Robert F. Kennedy, Jr., son of Ethel and Robert F. Kennedy, nephew of former President John F. Kennedy and host at Ring of Fire, a nationally syndicated radio program.
- Kevin Carroll, founder of Kevin Carroll Katalyst/LLC and author of three highly successful books, Rules of the Red Rubber Ball, What’s Your Red Rubber Ball? and The Red Rubber Ball at Work.
- Lyn Heward, Director of Creation for Cirque du Soleil, takes you behind the scenes of Cirque du Soleil to explore the nature of creativity and innovation.
Creativity and innovation will flow from the floors of the Sheraton Chicago Hotel and Towers as breakout sessions cover topics from measurement to reputation management, social media to content marketing, PR to corporate integrity, and crisis to internal communications.
“My experiences at the world conference have made a big difference in my career, “ said Austin IABC member Billy Malamon, communications and advertising supervisor at Texas Medical Liability Trust. “The sessions have educated me on trends in communication years before they hit the mainstream (social media is a shining example). More importantly —During my dinner conversations, I always find creative solutions to my communication challenges. I’ve learned much from communicators from places far from Austin — Australia, South Africa, the UK, Belgium, Ireland, to name a few. And you can’t talk about the conference without mentioning our enthusiastic members from Canada. Love those guys.”
Whether from Austin or Amarillo, Houston or Dallas — if you work in communications Chicago will be the place to be the last week of June. Texas companies such as ExxonMobil, Cash America, ChevronTexaco, USAA, Haliburton and Flowserve will benefit from the having members of their team learn the latest and greatest techniques from recognized communication leaders.
“The staff at the international headquarters, in co-operation with the Chicago chapter, has work hard to prepare a communication experience like no other,” said Paige Wesley, IABC’s vice-president of marketing and communications. “Personally I am looking forward to the whole experience; the speakers, the city, the food and of course seeing good friends. I even went out and bought a new camera to capture the excitement that Chicago will offer.”